In rural Georgia, when you need immediate essential healthcare services, and you don’t have the time to drive miles upon miles to seek care — many residents are finding comfort and respect for hospitals that have invested in physicians and technology for their emergency medicine departments in their local communities.
Life or Death Situation
In emergency situations, timelines for care can escalate quickly… it can even be a matter of life and death in some cases. In rural areas, challenges are compounded as historically those are the areas within the state where distance to an emergency room is often significant, and then staffing the rural ER department is traditionally difficult as well. The problem is that if that wait or drive is too long, a patient may not find the right care in time. In most emergency situations, time is of the essence. There is no time to waste.
Rural Areas Widely Underserved
Adding to the healthcare complexity, only about 8% of emergency physicians practice in rural areas. The majority of ER professionals serve in urban and/or suburban locations.
As a result, many large hospital systems in urban areas often have a lot of staffing depth with practitioners, and also typically keep job opportunities open to help offset the physician churn. By comparison, rural areas simply have a harder time with staffing based on population challenges, and proximity to large metropolitan cities such as Atlanta.
Partnering to Fill the Need, and Meet the Demand